Under the Nile

Under the Nile is a British company that designs and sells soft toys inspired by the animals and cultures of Africa. The company was founded in 1998 by Janice and Mohamed Masoud, who wanted to create toys and clothing that would help children learn about African wildlife and culture.

Under the Nile's soft toys are made from high-quality materials and are designed to be both soft and cuddly. They are committed to creating products that are sustainable and socially responsible whilst being enjoyed by babies, children and parents too. 

The cuddly toys are made in Egypt using GOTS certified Organic Egyptian Cotton. 

Under the Nile is committed to giving back to the African community. The company donates a portion of its profits to organisations that support conservation and education in Africa.